Master Lighting Design

Master Lighting Design

Strategic Management

Topics

  • Developing strategic approaches to ensure the economic success of a lighting design office

Contents

Using proven methodologies, a strategic concept for an architectural lighting office will be developed and presented in the form of a business plan.  The following stages will be demonstrated: 
- Analysis of economic conditions affecting lighting design offices
- Customer needs analysisDevelopment of office philosophy
- Strategic development based on analysis
- Forming implementation strategies.

Objectives

  • Ability to autonomously and independently apply knowledge in the practice of strategic management

Responsible expert

Marcus Hackel
marcus.hackel@hs-wismar.de